The Atlantic Cities:
Until that time, the area where 7th Avenue, Broadway and 42 Street met
was called Longacre Square. The Detroit Publishing Company sells a print showing what it looked like back in those days:
That narrow building rising all by itself, then the second tallest in
New York City, is the just-finished headquarters of The New York
Times newspaper. Its publisher, Alfred Ochs, had successfully lobbied
city leaders to change Longacre Square's name to Times Square earlier
that year. He then resolved to throw a New Year's Eve celebration that
would be the talk of the town. "An all-day street festival culminated in
a fireworks display set off from the base of the tower," according to
an official history published by the Times Square District Management
Association, "and at midnight the joyful sound of cheering, rattles and
noisemakers from the over 200,000 attendees could be heard, it was said,
from as far away as Croton-on-Hudson, thirty miles north."
An annual event was born -- but two years later, the city prohibited
the fireworks display. "Ochs was undaunted," the official history
continues. "He arranged to have a large, illuminated seven-hundred-pound
iron and wood ball lowered from the tower flagpole precisely at
midnight to signal the end of 1907 and the beginning of 1908." Thus the
origin of today's celebration.
One Times Square has been home to a ball drop ever since, save in 1942
and 1943, when wartime light restrictions caused it to be canceled. The
ball itself has changed with technology. The original ball of iron and
wood was replaced in 1920 with a 400 pound orb of all iron. In 1955, an
aluminum replacement weighed in at a considerably lighter 150 pounds,
and was adorned with 180 light bulbs. The New York Times ran a
photograph of that ball in 1978, (six years after Dick Clark starting
broadcasting in Times Square).
I didn't know all that. It will be different not having Dick Clark around this year, but the last few have been pretty depressing seeing him after his stroke.
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