Friday, September 19, 2014

Sold Out



The Pabst Blue Ribbon collection of legacy beers has been sold to a Russian corporation:
The iconic American Pabst Blue Ribbon brand will soon be owned by a Russian company under a deal to sell the Los Angeles-based brewer for an undisclosed sum.
Pabst Brewing Co., with such beer brands as Colt 45, Old Milwaukee and Schlitz, was acquired by four years ago by C. Metropoulos & Co. It's now being sold to Russia's Oasis Beverages and private-equity firm TSG Consumer Partners LLC. The price tag for Pabst is thought to be between $700 million and $750 million, The Wall Street Journal reports.
WSJ says:
"Oasis has operations in Russia, Ukraine, Kazakhstan and Belarus, according to its website. As well as beer, the company makes soft drinks and juice.
"TSG, which invests in consumer brands, has previously owned stakes in vitamin water and Muscle Milk maker Cytosport Holdings Inc."
In a statement, Eugene Kashper, the chairman of Oasis who will become the new CEO of the Pabst called the beer "the quintessential American brand – it represents individualism, egalitarianism, and freedom of expression – all the things that make this country great."
"The opportunity to work with the company's treasure trove of iconic brands, some of which I started my career selling, is a dream come true," he said in a statement. "It will be an honor to work with Pabst's dedicated employees and partner distributors as we continue to build the business."
The statement said that the company would remain headquartered in Los Angeles.
And also a private equity investor.  That's probably worse than the Russian.

Pabst was the AGCO of beer companies, with a sizable collection of old regional beers that had gone under.  With InBev, SAB and MolsonCoors, there just aren't too many 100% American beer companies around.

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