Tuesday, February 28, 2012

Small Distiller Hits Hot Market

Des Moines Register:
Mississippi River Distilling Co. plans to release its second batch of Cody Road bourbon on Friday. The first batch was released in December and sold out across Iowa and Illinois with three days, and 120 bottles were sold at the Le Claire distillery in less than four hours.
This time, Mississippi River Distilling made 899 bottles, with 90 bottles on sale at  the distillery’s retail shop starting at 10 a.m. Friday. Sales will be limited to one bottle per person.
The company said the Iowa Alcohol Beverage Division is limiting retailers to six bottles per store, per week.
“Unfortunately, this batch likely won’t last much longer than the first,” said owner and distiller Ryan Burchett.
Burchett and his brother, Garrett, said they plan to increase production and have more bourbon on the shelf by late this year.
Fans can help increase production by adopting a bourbon barrel for $400. After a year of aging, the adoptive parent can help bottle the bourbon and receive six bottles and an empty barrel in return. Starting this week, 100 barrels will be available for adoption.
As a business owner, it must be amazingly frustrating not to be able to meet the market demand.

No comments:

Post a Comment