Sunday, November 20, 2011

Heat Surge HT L.E.D.

P.T. Barnum was right, there's a sucker born every minute (well, maybe not P.T. Barnum, but whoever said it was right).  Check out this description:
This is the revolutionary Heat Surge HT L.E.D., the first-ever appliance with Hybrid-Thermic™ heat technology. Hybrid-Thermic heat is an engineering genius so advanced, it actually uses a micro-furnace from the Coast of China and a thermal heat exchanger to perform its miracles (seriously, wtf is up with that total line of bullshit? Coast of China?). The thermal heat exchanger acts like the rays of the sun to heat you, the kids, the pets and everything else. The micro-furnace then heats all the surrounding air (wow, an electric coil and a fan). Together, this Hybrid-Thermic heat warms both you and the air around you, taking care of all the cold spots. In fact, it actually produces Ortho-Thermic™, bone-soothing heat (way to trademark a load of crap).
This modern marvel uses just a trickle of electricity and saves you money based on a U.S. average that says it uses only about 9¢ of electricity an hour on the standard setting, yet it produces up to an amazing 4,606 British Thermal Units (BTU’s) on the high setting.
But here's the big surprise. It's not just a metal box that belongs in a basement. The Heat Surge HT L.E.D. is a showpiece in any room. That's because it has the ambiance of a real fireplace, but it has no real flames. Its Fireless Flame® technology makes it safe to the touch.
The portable Heat Surge HT comes installed in a genuine Amish-built wood cabinet made in the heartland of Ohio. They are hand-rubbed, stained, and varnished. When it arrives, all you do is just plug it in.
Chinese-made electric heater with a supposedly Amish-made cabinet.  Price- $547, plus shipping and handling, although the newspaper ad includes a $198 coupon.  I like how they use L.E.D. in the product name to make it sound cutting edge.  Too bad LED light bulbs are so efficient because THEY DON'T PRODUCE A BUNCH OF WASTE HEAT.  Here is a picture of the newspaper ad from the Daughter Number Three blog, which has been all over this scam:


I love the picture of the "Amish" guys unloading the heater from their buggy in front of Sears.  Does one believe that these are delivered one at a time by Amish in horse-and-buggies?  I also like how the ad gives the electric usage for the standard 750 watt (2303 BTU) setting but highlights the "amazing" 4,606 BTU produced on the high setting (1500 watt).  What else is a 1500 watt heater?  This $25.72 Holmes 15 Ceramic Heater:


Whoa, ceramic, that sounds like it was developed by DARPA or something.  Get me one of those.  Oh wait, it doesn't have an "Amish"-built cabinet, but it does have a nice thermal heat exchanger and a micro-furnace from (probably) the Coast of China.  Hmm, $25.72 without a $198 coupon for this, or $349 with the $198 coupon for the Heat Surge HT L.E.D.

I'll go with the Holmes 15.

5 comments:

  1. Love these things, too. One of the things I learned in my Energy and Public Policy class back in 1974 is that if the goal is to convert electricity to heat, the conversion rate can always be assumed to be 100%. Even the line losses in the cord to the heater show up as heat. Oh there are plenty of places where useful energy is lost between the lump of coal and your house, but once you turn on virtually anything electric, the energy eventually all becomes low-grade heat (Second Law).

    Seriously, is there ANY reason we cannot teach this stuff to third graders so they can grow up to ridicule charlatans who market over-priced crap buttressed by utterly unbelievable claims.

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  2. I feel bad for the people who fall for this stuff. To me it seems extremely obvious that this is a fraud, but some people believe it.

    The same goes for political propaganda, advertisements and robocalls. I don't know who believes all the things they hear, but they clearly are effective. I've heard plenty of people repeat the crap on TV and radio, even though it is obviously not true.

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  3. The first time I saw the advertisement I shook my head is disbelief. I am trying to imagine the Amish building an LED heater for the mass market that runs on electricity. It just doesn't make sense. This is a such as insult to the lives that they live.

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